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A Google ‘Bulldoze’?

Gemini Data, Inc., an AI software company, has sued Google, LLC in the U.S. District Court for the Northern District of California for trademark infringement, alleging that the rebranding of Google’s AI chatbot from BARD to GEMINI represents a “calculated decision to bulldoze over Gemini Data’s exclusive rights without hesitation.”

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Skyted

In cooperation with Airbus, ONERA and ESA (European Space Agency), Skyted Silent Mask was designed to use jet engine-dampening technology to muffle the wearer’s voice by up to 80 percent in crowded spaces. Your voice is absorbed and doesn’t go out, and external environment doesn’t come in while the wearer has open-air ventilation.

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Market Research, or Marketing Research?

Knowing the difference is crucial for identifying your market and acting on it. Market research has a limited scope, studying only market and consumer behavior. Marketing research has a wide scope, studying the entire marketing process as well as the market itself.

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LaserPecker LP4

Billed as the world’s first dual-laser engraver for almost all materials, this portable device can create meaningful artworks, start small businesses and bring artisan ideas to life.

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MOFT Snap Flow

MOFT calls itself “a minimalist focus tool with pen, paper, organizer, and stand to capture ideas” that fits on the back of your phone without your having to open it.

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Your Profit Formula

As a general rule, a product needs to be manufactured for 25 percent of its expected price to consumers to make money. This is due to distribution and selling costs. That means that your manufacturing costs must be less than 50 cents if your product’s retail price is $2.

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Your USPTO: Addressing an Application Backlog

Regarding trademarks, during the pandemic more people started their own companies, launched new products, increased cross-border e-commerce, and filed trademark applications to improve their brand protection. That led to unprecedented application levels in fiscal years 2020 and 2021.

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The Best-Laid Flight Plans

Whether inventing, manufacturing, selling your product yourself or inventing and licensing your invention to another company, it will need to go through many steps and/or iterations.

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Action on Infringement

The Realizing Engineering, Science, and Technology Opportunities by Restoring Exclusive (RESTORE) Patent Rights Act of 2024 would essentially abrogate the 2006 Supreme Court ruling in eBay v. MercExchange, a case that many patent owners argue has played a key role in weakening the value of patents.

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VIBESPIN

VIBESPIN combines the classic music playing experience of vinyl records with Bluetooth functionality in a compact and retro vintage style.

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Audien Atom 2

One of the company’s seven assistive-hearing device models to customers online, Audien Atom 2 upgrades the original Audien Atom with an even smaller size.

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YSMART MQ5

Instead of twisting your flashlight to turn it on and off, with the YSMART MQ5 you just pull it off your keychain. The magnetic quick-release feature turns on the flashlight immediately.

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‘Shameless’ War on ITC 

We recently noted the large number of significant patent verdict awards of 2024. Although those are usually a positive indicator of the health of the patent market because they may instill some fear in serial infringers, the reality is, they have their limit—the same way a blue-collar worker winning the Powerball does not mean the middle class is suddenly looking to brighter prospects.

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Your USPTO: Invention-Con 2024

USPTO’s signature event inspires with personal, practical advice for improving inventors’ intellectual property potential. While some of America’s most successful inventors and intellectual property (IP) experts gathered to share their experiences and expertise at the USPTO’s annual showcase event, Christie Thoene talked about a hunger intended to whet our appetites.

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Your USPTO: News Flash September 2024

The USPTO issued a guidance update on patent subject matter eligibility to address innovation in key emerging technologies, including in artificial intelligence (AI). This will assist USPTO personnel and stakeholders in determining subject matter eligibility under patent law of AI inventions. The update builds on previous guidance.

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Your USPTO: Bringing Light for All

The clip-clop of horseshoes and the slow creaking of carriage wheels on the tarmacadam streets of London welcomed two weary American travelers after more than one month at sea on New Year’s Day, 1882. Accompanied by his wife, 33-year-old Lewis Latimer arrived with a daunting task before him: the electrified illumination of a city famous for its fog.

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Satellite IoT 101

The Achilles’ heel of IoT is that it only works in places that have infrastructure to move data to the cloud. WiFi and ethernet work great inside of buildings, and cellular and LoRa help in remote areas, but all are at the mercy of how much coverage is available.

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Mistakes in Building Relationships

When working with companies and other inventors, avoid these common errors. Don’t send unsolicited marketing materials—whether dealing with companies or other inventors.

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Your USPTO: Rasheed Named Chief Solicitor for IP Law

The Office of the Solicitor serves as legal counsel to the USPTO on intellectual property law and works in collaboration with the Department of Commerce on interagency intellectual property law matters, as well as with the Department of Justice in advocacy before all U.S. courts.

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Understanding Improvement Patents

With an improvement patent, you add improvements to a previously patented invention. If you are not the owner of the previous patent, you might be able to get a patent but not be able to sell the product related to the patent because you would be infringing on the original patent.

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Goodwill Attempt Backfires

Under pressure to fight counterfeit products on its online platform and those accused of violating third-party patents, Amazon created its APEX program. It’s sort of an intramural arbitration process whereby someone claiming its patents were being infringed upon by an article sold on the Amazon website could—for a $4,000 fee—file a complaint and be bound by the final decision of the patent specialist retained by Amazon.

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Your USPTO: Expanding Our Service Footprint

Since I began my tenure over two years ago, the USPTO has worked feverishly to increase American innovation and entrepreneurship. As part of our efforts, we have expanded our footprint so we can better serve every community across the nation.

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Going Communal on Facebook

Last month, this column covered using LinkedIn Groups to share and improve your invention. But Facebook, with its massive user base and diverse set of tools, also offers fertile ground for inventors and entrepreneurs to build and nurture a dedicated following.

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