Category: Features
O, Yes: Operations
Choosing a distribution method for your product is a key operational setup that determines how it is sold. The choice is based on your end customers; where do they buy what you have to sell?
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Tech That May Grow on You
Plant growers may seem like a docile crowd, but they are often looking for an edge. These thee inventors unveiled products for gardeners at the Consumer Electronics Show.
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Getting it Write
Students of the Michelson Institute for Intellectual Property’s Foundation’s course, “Intellectual Property: Inventors, Entrepreneurs, Creators,” told their stories in a contest that ended in June. This was well timed in the context of innovation challenges during these unprecedented times.
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Your Company, Your IP
All companies have intellectual property. When most people think of IP, they think of copyrights, patents, trademarks and inventions. But customer lists, marketing strategies, pricing, financial statements, and supplier and vendor lists are also IP.Essentially, every company—large or small—has valuable IP at stake.
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Licensing Basics
Intellectual property can be just as valuable as (or more valuable than) physical property. This is because IP can be shared with others in exchange for royalty fees—producing a valuable source of passive income for IP owners.
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Who Invented the Typewriter?
A printer, editor, journalist and politician who lived in Wisconsin most of his life, Christopher Sholes introduced the QWERTY keyboard layout.
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The Fruits of Fear
Most inventors bring things to life to solve a personal problem— whether it’s a fireman who needs a life-saving door wedge that doesn’t melt or an aging actress who created a bra that smooths back fat. In the case of Andres Roban, his fear of aging sprouted a revolutionary skincare line called Ounce of Nature.
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New Hall of Famers
Landmark inventions that include ibuprofen, the hard hat and the sports bra were represented when the National Inventors Hall of Fame announced its 2020 inductees.
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Product Launch Basics
Inventing something is just the beginning. Getting your product to market, building operational systems and finding customers who will consistently buy your product is what needs to happen next.
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Creativity is Their Trademark
Five top human brand mascots in the insurance industry are strokes of IP genius. We explore what makes them so impactful.
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When was the Movie “Casablanca” Copyrighted?
The movie “Casablanca” was copyrighted in 1943 on the same day it was released in the United States.
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Rising From Falls
Frank Bowles created HTK Pads, a padding system is worn over the top of clothing to protect a user against injury from a fall. It is specifically designed to protect the most vulnerable injury areas: the hips, tailbone and knees (hence the acronym HTK).
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