Category: Features

O, Yes: Operations

Choosing a distribution method for your product is a key operational setup that determines how it is sold. The choice is based on your end customers; where do they buy what you have to sell?

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Getting it Write

Students of the Michelson Institute for Intellectual Property’s Foundation’s course, “Intellectual Property: Inventors, Entrepreneurs, Creators,” told their stories in a contest that ended in June. This was well timed in the context of innovation challenges during these unprecedented times.

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Your Company, Your IP

All companies have intellectual property. When most people think of IP, they think of copyrights, patents, trademarks and inventions. But customer lists, marketing strategies, pricing, financial statements, and supplier and vendor lists are also IP.Essentially, every company—large or small—has valuable IP at stake.

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Licensing Basics

Intellectual property can be just as valuable as (or more valuable than) physical property. This is because IP can be shared with others in exchange for royalty fees—producing a valuable source of passive income for IP owners. 

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The Fruits of Fear

Most inventors bring things to life to solve a personal problem— whether it’s a fireman who needs a life-saving door wedge that doesn’t melt or an aging actress who created a bra that smooths back fat. In the case of Andres Roban, his fear of aging sprouted a revolutionary skincare line called Ounce of Nature.

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Product Launch Basics

Inventing something is just the beginning. Getting your product to market, building operational systems and finding customers who will consistently buy your product is what needs to happen next. 

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Rising From Falls

Frank Bowles created HTK Pads, a padding system is worn over the top of clothing to protect a user against injury from a fall. It is specifically designed to protect the most vulnerable injury areas: the hips, tailbone and knees (hence the acronym HTK).

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