Category: Inventing 101
Going International
Whether you manufacture your product in another country, arrange for it to be shipped from one country to another, or ship raw materials or components that comprise your invention into a country that will assemble and/or manufacture your product, at one time or another you will employ the services of either a customs broker or a freight forwarder.
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Your Idea is Patented Elsewhere. Now What?
Inventors know the disappointment of coming up with what they think is a novel, profitable idea—only to learn it has been patented.
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Building a Distribution Strategy
Don’t overlook any of the 6 essential steps of building a distribution strategy and getting your innovative invention into retail stores.
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Making Products Customer Driven
Inventors frequently create a product that satisfies their needs without considering what target customers want. Even if you have one feature they want, be sure you aren’t missing other features that customers also feel are essential.
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Don’t Forget the Press Release
Press releases are a great tool for inventors because editors may publish information about your product in a new product section that might be read by key industry people.
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Go, or No?
Trade shows can be expensive, so it is wise to do some homework ahead of time to ensure they are a good fit for your product. Along those lines, consider these seven steps before you decide.
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10 Criteria for a Winning Product
These 10 criteria can help you decide which product could be your ticket to major success. You don’t need to satisfy all 10, but the more you meet the better chance you will have.
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Identifying the Right Target Market
Choose your target market carefully. There are many factors that determine the right target market, but two important ones are market size and pricing.
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3D Printing? Try the Library
Inventors have a significant advantage if they own the often-expensive equipment that allows them to make 3D models for their initial models or prototypes. But did you know that many libraries have added 3D printers that you can use?
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Find Contacts and Use Them Well
Steps to get in the door with your target companies.
It’s a great benefit to inventors when they find a supporter early, before making any formal sales calls.
Seniors’ Impact on Inventing Grows
Older innovators often have unique knowledge, foresight.
Within a couple of decades, older people are projected to outnumber children for the first time in U.S. history.
5 Inventor Traits To Eliminate Immediately
Most inventors are wonderful people, but I find that most, if not all, exhibit some traits that are holding them back from getting their products to market.
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