Category: Lander Zone

Elevator Going Up

A 30-second speech can be the beginning of a long licensing opportunity. Break down the sales pitch into four objectives and concentrate on them one at a time, thinking only of the narrow purpose of each. 

Read More

Inventing Accessories

Not all inventions need a patent or can qualify for one. Sometimes it is best to produce and market. An invention should be considered as an accessory until we conclude that it isn’t. And accessories can ride to market on the coattails of the product they complement.

Read More

Start With the Market

Novelty is nice, but an invention that solves a problem is the most important claim.
The world is full of products that aren’t patented. These products are prior art as certain as patents are.

Read More
Loading

Subscribe

Pin It on Pinterest