Category: Social Hour
New Tool: LinkedIn Polls
Posted by Elizabeth Breedlove | Jan 5, 2021 | Social Hour
Organic Social Media
Posted by Elizabeth Breedlove | Dec 4, 2020 | Social Hour
Social Media, Social Distancing
by Elizabeth Breedlove | Nov 2, 2020 | Social Hour
The current pandemic likely requires a pivot in your approach to inventing and marketing your invention. Here are some tips for using social media to market your invention while social distancing.
Read MoreGoing Ecommerce
by Elizabeth Breedlove | Aug 31, 2020 | Social Hour
Although there is something to be said for working with a web development agency or marketing agency for more complicated websites, if you need a simple website to begin showing off your invention you can definitely do it yourself.
Read MoreFeel the Love on Instagram
by Elizabeth Breedlove | Jul 29, 2020 | Social Hour
Those struggling to attract a quality Instagram audience should consider revamping your strategy a bit so you can grow your account—and ultimately, your business—using this three-step process.
Read MoreRefresh for the New Year!
by Elizabeth Breedlove | Jun 27, 2020 | Social Hour
Whether you’ve just begun to use social media to promote your invention or business, or you’ve been on Facebook and other platforms for over a decade, there’s no time like the new year to re-group, re-strategize and rethink your social media plan.
Read MoreGetting Started With LinkedIn Ads
by Elizabeth Breedlove | May 8, 2020 | Social Hour
LinkedIn Advertising lets you target precise demographics and industries with different ad formats including Sponsored Content, Sponsored InMail, Dynamic Content and Text Ads.
Read More5 Facebook Don’ts
by Elizabeth Breedlove | Mar 31, 2020 | Social Hour
Inventors: Learn more about what not to do on Facebook, and what to do instead so you can build your social media audience.
Read MoreShow You’re the Expert
by Elizabeth Breedlove | Mar 5, 2020 | Social Hour
LinkedIn articles are much lengthier than posts, designed to be more informational or educational.
Read MoreBuilding Your Team With Social Media
by Elizabeth Breedlove | Jan 14, 2020 | Social Hour
If you realize your dream of launching your invention into the marketplace and building a full-fledged business from it, you’ll eventually need a team of people on your side.
Read More10 SEO Basics for Inventors
by Elizabeth Breedlove | Jan 13, 2020 | Social Hour
As you’re building or updating your website, ensure you’re giving your visitors—and search engines—the best impression using SEO best practices
Read MoreWatch Those Algorithms
by Elizabeth Breedlove | Oct 31, 2019 | Social Hour
At the most basic level, the best way to “beat” the Facebook algorithm and make sure your content is seen is to post content that your audience finds interesting and valuable. If your content isn’t meaningful, it’s going to get buried by other more interesting posts.
Read MorePump up Your Instagram Stories
by Elizabeth Breedlove | Sep 30, 2019 | Social Hour
You also should ensure that your Stories stand out among the others inundating every news feed. The last thing you want is for Stories about your invention to be forgotten—or perhaps even worse, skipped over after one slide.
Read MoreYour 7-Step Social Media Plan
by Elizabeth Breedlove | Aug 30, 2019 | Social Hour
Establishing a thoughtful plan is key to finding social media success without the stress. Here are seven steps for creating and implementing an effective social media marketing campaign.
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